Feature Sheets

Content Workflows

Streamline the video production process. Sherpa's platform supports configurable workflows for reviewing and approving content before publishing.

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Leveraging video for one-to-many communications has a wide array of benefits, but with those benefits comes complexity. It can be difficult to manage approval and review processes between various stakeholders, exacerbated by the fact that many organizations use multiple video platforms at once.

Sherpa helps your content approval pipeline with:

  • Fully customizable metadata tags and categories to label and organize assets
  • Smart Playlists that auto-populate content based on metadata, and are constantly updated when a new version is uploaded or a metadata tag is modified

Download the brief to learn more about publishing workflows with the Sherpa Platform! Let Sherpa show the way.

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Don Kianian

Don Kianian oversees and manages marketing programs for Sherpa, including content production, lead generation, product marketing, and customer marketing. Prior to Sherpa, Don started his career at Gigya, which was purchased by SAP and is now the SAP Customer Data Cloud, after which he joined Rimini Street leading up to its IPO. Don is also a certified sound designer through the Berklee School of Music.

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